Sometimes when we believe something, we resist data that can change our minds. This week, we look at how we rely on the people we trust to shape what we believe, and why emotions can be more powerful than facts. This episode features new reporting and favorite conversations with neuroscientist Tali Sharot and philosopher of science Cailin O'Connor.

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Why do I feel stuck? How can I become more creative? What can I do to improve my relationships? If you’ve ever asked yourself these questions, you’re not alone. On Hidden Brain, we help you understand your own mind — and the minds of the people around you. (We're routinely rated the #1 science podcast in the United States.) Hosted by veteran science journalist Shankar Vedantam.
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Folge vom 22.07.2019Facts Aren't Enough
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Folge vom 15.07.2019Finding Your VoiceAt some point in our lives, many of us realize that the way we hear our own voice isn't the way others hear us. This week on Hidden Brain, we look at the relationship between our voices and our identities. Plus, we hear how advances in technology might help people with vocal impairments, and consider the ethical quandaries that arise when we can create personalized, customized voices.
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Folge vom 08.07.2019The Fox And The HedgehogThe Greek poet Archilochus wrote that "the fox knows many things, but the hedgehog knows one big thing." This week, we'll use the metaphor of the fox and the hedgehog as a way to understand the differences between tacticians and big-picture thinkers. We'll explore the story of a pioneering surgeon whose hedgehog tendencies led him to great triumphs, and a heartbreaking tragedy. This episode first aired in May 2017.
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Folge vom 01.07.2019I Buy, Therefore I AmAll of us are surrounded by brands. Designer brands. Bargain-shopper brands. Brands for seemingly every demographic slice among us. But have you ever stopped to ask yourself how brands influence you? This week, we look at how companies create a worldview around the products they sell, and then get us to make those products a part of who we are.